On May 1, 2026 — eleven days from now — Google Cloud is doubling CDN Interconnect and Direct Peering rates in North America, from $0.04/GiB to $0.08/GiB1. If your architecture routes egress through Cloudflare, Akamai, or Fastly, you are almost certainly billed at CDN Interconnect rates already, whether you know it or not2. Here is how to measure your exposure and rank your options before the invoice changes.
What’s Actually Changing on May 1
Three billing products are affected: CDN Interconnect, Direct Peering, and Carrier Peering1. The price increases vary by region:
| Region | Current rate | New rate | Increase |
|---|---|---|---|
| North America | $0.04/GiB | $0.08/GiB | +100% |
| Europe | $0.05/GiB | $0.08/GiB | +60% |
| Asia | $0.06/GiB | $0.085/GiB | +42% |
Note that Google bills in GiB (gibibytes, base-2), not GB (gigabytes, base-10). That 7% gap matters at scale — most cost calculators default to GB, so your estimates will undercount slightly1.
Six billing SKUs carry these changes: 984A-1F27-2D1F, F603-6008-38E5, 9428-46F3-3796, B1FE-19F7-6D1B, 900C-8E7C-91F5, 30DD-9D90-52CE1. Regular Cloud CDN egress from origin — the non-peering path — is not affected by this announcement.
Who Is Silently Affected
This is the most likely source of surprise invoices post-May 1. Teams that chose a third-party CDN for performance or cost reasons may have been accumulating CDN Interconnect billing without realizing it. The doubling in North America is a direct hit to that architecture.
How to Audit Your Exposure in 10 Minutes
Open Google Cloud Billing Reports and filter by SKU ID. Paste the six SKU IDs listed above into the SKU filter. The resulting line items show your current monthly spend at the affected rates. Multiply by 2 (for North America) or the appropriate regional multiplier to project your post-May-1 cost at list price1.
This is a read-only operation in the Billing console — no infrastructure changes, no risk. Do it today.
Contract Protection: Fixed vs. Floating Discounts
Your exposure depends on contract structure. Fixed-price contracts are protected from list-price increases until renewal. Customers with floating discounts — discounts expressed as a percentage off list — may see immediate impact when list price rises1.
Google recommends contacting your account team to review the specific terms of your contract1. If you are on a floating discount and your contract renews after May 1, you should initiate that conversation this week, not after the bill arrives.
Cost-Reduction Playbook, Ranked by Effort
1. Enable Private Google Access (zero code changes)
Private Google Access (PGA) eliminates egress charges for traffic to Google APIs by routing it over private VIP ranges rather than public internet paths. DNS must resolve googleapis.com to the 199.36.153.x range, which happens automatically once PGA is enabled on your subnets. No application code changes are required3.
2. Tune Cloud CDN Cache Hit Rate
At an 80% cache hit rate, Cloud CDN reduces egress spend by approximately 72%: a 10 TB/month workload drops from roughly $850/month to roughly $234/month3. The primary levers are cache-control headers — s-maxage=300 for edge caching on static assets, short TTLs for user-specific responses. This requires application-level changes but no infrastructure migration.
3. Migrate to Verified Peering Provider
Google’s official recommendation for Direct Peering and Carrier Peering customers is to migrate to Verified Peering Provider (VPP)4. VPP offloads provisioning, network operations, capacity management, and troubleshooting to the provider, and unlike Direct Peering, it includes SLAs4.
Gold-tier VPP providers — meaning physically diverse connectivity across multiple metro areas — include Verizon, Lumen Technologies, AT&T, Arelion, Vodafone, Deutsche Telekom, and KDDI5.
4. Dedicated Interconnect for High-Volume Egress
Dedicated Interconnect egress costs $0.02/GB, compared to $0.08–$0.23/GB for internet egress routes — a 4–10x gap3. At sufficient volume, the fixed provisioning cost of Dedicated Interconnect is amortized quickly, and the unit economics remain favorable even after the peering price increase. This is the highest-effort option on this list, but the most durable for teams with predictable, high-volume egress.
What Verified Peering Provider Actually Is
VPP is a managed connectivity service where a qualified network provider maintains the physical peering relationship with Google’s backbone on your behalf. From a billing perspective, egress flows through the VPP rather than through a self-managed peering port. The provider handles all operational complexity: capacity planning, fault isolation, and SLA enforcement4.
The gold-tier designation means the provider has diverse physical connections in multiple metro areas, which matters for redundancy in production architectures5.
What VPP does not do: publish its pricing. Every VPP engagement is a commercial negotiation with the provider. Google’s guidance is uniformly “contact your account team,” which means the discount — if any — is entirely a function of volume, relationship, and timing. Evaluate VPP alongside Dedicated Interconnect, not as a guaranteed improvement over it.
The Bigger Picture: The NA Peering Discount Is Effectively Gone
The new North America rate of $0.08/GiB matches the existing floor for internet egress via the Premium Tier1. That means the historical discount for peering — the reason enterprises set up Direct Peering or CDN Interconnect in the first place — no longer exists in North America at list price. Any cost advantage now depends entirely on negotiated contracts, VPP arrangements, or architectural changes that reduce total egress volume.
That is the context behind Google’s stated rationale of “align[ing] pricing with the value and performance of the services”1. The practical effect is that peering is now priced the same as standard internet egress in the region that generates the most GCP traffic.
FAQ
Does this affect my Cloud CDN bill if I use Google’s own CDN, not a third-party? No. The affected SKUs cover CDN Interconnect (third-party CDN peering), Direct Peering, and Carrier Peering. Standard Cloud CDN egress from origin on the Google-managed path uses different SKUs and is not part of this announcement1.
If I’m on a fixed-price contract, am I safe until renewal? According to Google’s guidance, fixed-price contracts are protected from list-price increases until the contract renews. Floating discounts — expressed as a percentage off list — may not be protected1. The specific answer depends on your contract language; your account team can confirm.
Is there a deadline to engage the account team about VPP? Google has not published one. But given that May 1 is eleven days away and VPP involves physical network provisioning, any migration will not complete before the price change. The near-term priority is auditing exposure and protecting contracts; VPP is a medium-term architectural option45.
Footnotes
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Update Pricing information for Cloud CDN Interconnect | Google Cloud — accessed 2026-04-20 ↩ ↩2 ↩3 ↩4 ↩5 ↩6 ↩7 ↩8 ↩9 ↩10 ↩11
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Google Cloud Doubles Peering Egress Costs: What It Means for Your Cloud Bill | Zero Services GmbH — accessed 2026-04-20 ↩ ↩2
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How to Reduce Network Egress Costs on GCP Using Cloud CDN, Private Google Access, and Peering | OneUptime — accessed 2026-04-20 ↩ ↩2 ↩3
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Verified Peering Provider overview | Google Cloud Documentation — accessed 2026-04-20 ↩ ↩2 ↩3 ↩4 ↩5
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Verified Peering Provider simplifies enterprise connectivity | Google Cloud Blog — accessed 2026-04-20 ↩ ↩2 ↩3